Facebook acquires Parse

Facebook announced that they have entered into an agreement to acquire Parse, a cloud-based platform that provides scalable cross-platform services and tools for developers. The transaction is expected to close shortly.

Facebook says in a blog post that by making Parse a part of Facebook Platform, we want to enable developers to rapidly build apps that span mobile platforms and devices. Parse makes this possible by allowing developers to work with native objects that provide backend services for data storage, notifications, user management, and more. This removes the need to manage servers and a complex infrastructure, so you can simply focus on building great user experiences.

Techcrunch answers the question: why Parse? Facebook doesn't own a mobile OS, and it doesn't make its own devices, this where Parse fits in perfectly to fill that Facebook void.

Ilya Sukhar, CEO Parse said combining forces with a partner like Facebook makes a lot of sense. In a short amount of time, we’ve built up a core technology and a great community of developers. Bringing that to Facebook allows us to work with their incredible talent and resources to build the ideal platform for developers.