Google has released this year’s report on its ability to block bad ads.....those that carry malware, are deceptive or just disruptive to the user experience, such as ads that cover up the content you’re trying to see.

This year, Google blocked over 780 million ads for policy violations last year, which is an increase from the 524 million-plus it blocked the year prior.

The highlights include:

• 10,000 sites and 18,000 accounts belonging to counterfeiters
• 12.5 million pharmaceutical ads
• 30,000 sites associated with misleading weight loss scams
• and 7,000 phishing sites

Last year also saw Google roll out other approaches to handling the phishing problem. It introduced a Password Alert Chrome extension designed to warn users if they were about to reuse their Google password on a site that wasn’t a legitimate Google sign-in page.

Google also rejected more than 17 million ads designed to mislead people by looking like system warning messages from your computer.

Source: TechCrunch