Microsoft constantly reminds us that Google scans email in order to sell ads. Now it's adapting its policies to specifically state that it won't engage in the same practices as its rival.


In an effort to be more transparent and build trust, the company has updated its service agreement and privacy policy to make it clear that it will not access your content to sell ads. "We do not use what you say in email, chat, video calls, or voicemail to target advertising to you," Microsoft notes. "Nor do we use your documents, photos, or other personal files to target advertising to you."

This will go into effect July 31st.

Engadget reports that Microsoft says it won't access your content to sell you ads, it does state that it will collect data from your account but only to gain an insight into how you use its services.