One in three respondents plan to purchase Apple's next generation of the iPad or iPad Mini
Contributed by: Email on 03/13/2013 02:19 PM [ Comments ]
Before it was introduced the iPad Mini received lackluster interest in comparison to other Apple products, according to a previous TechBargains survey, said Yung Trang, president and editor-in-chief of TechBargains.com. Once consumers got their hands on it and saw the value, our recent data shows popularity for the iPad Mini has nearly doubled.
One in three (33%) surveyed consumers plan to purchase the next generation iPad Mini, 41% are undecided and 26% arent interested. Interest in the next iPad matched that of the iPad Mini. 22% of respondents plan to purchase both. This is a substantial increase in interest for the iPad Mini compared to TechBargains.coms survey in September, which gauged consumer interest before the smaller tablet was officially announced. Then 18% planned to purchase the iPad Mini, 32% were undecided and 50% werent interested. However, the data reveals a decrease in interest for the iPad compared to TechBargains.coms survey in February 2012, before the iPad third generation was announced. Then 48% planned to buy the iPad, 35% were undecided and 17% did not plan to purchase the tablet.
The survey was conducted on TechBargains.com in February and had 889 respondents. 26% of respondents do not own a tablet and 76% own one or more iPad, iPad Mini, Android or Windows tablets.
Comments