Loom: Simplifying Communication with Video

When words just aren’t enough, Loom steps in to bridge the gap. Loom is a video messaging tool designed for quick, easy communication. Instead of typing out long emails or holding endless meetings, Loom lets you record your screen, voice, and face to create concise, impactful video messages. Think of it as email, but with personality.

What Does Loom Do?

Loom is all about streamlining the way people share information. Whether you're walking a colleague through a report, giving product feedback, or updating your team on project status, Loom makes it effortless:

Screen Recording: Capture your screen with or without your webcam.

Webcam Video: Show your face for a personal touch—great for introductions or leadership messages.

Audio Narration: Explain as you go, adding context to what you’re showing.

Instant Sharing: Once you finish recording, Loom generates a link you can share instantly.

Loom requires a login to use the platform, and that's primarily because all your videos are stored online in your Loom account. This cloud-based approach makes it easy to access your videos from any device, manage your library, and securely share content with others via links.

What Can Loom Do For You?

Loom cuts down on typing, reduces misunderstandings, and adds a human touch to digital communication, making it a productivity booster. Instead of typing out complex instructions or explanations, you can visually demonstrate processes, provide feedback, or explain ideas more personally and engagingly. The videos are easy to create and instantly shareable via a link.

By default, Loom videos are set so that anyone with the link can view them, meaning they’re not publicly searchable but accessible to anyone who has the direct link. However, you can adjust the privacy settings to make videos private (viewable only by you), restrict access to specific people or team members, or even make them public if desired. For added security, Loom also offers features like password protection and expiration dates for videos, especially in paid plans.

Replace unnecessary meetings with quick video updates.

Provide clearer feedback on projects, designs, or code reviews.

Onboard new employees with personalized video guides.

Enhance customer support with video walkthroughs.

Who Would Love Loom?

Loom is perfect for fast tutorials, team updates, product demos, or explaining complex ideas visually—especially when an email just won’t cut it. With Loom, you can record your screen, webcam, and voice simultaneously, then instantly share a link with others, making it ideal for remote work, educators, and quick client communications.

Users can comment on Loom videos, making it a highly usefull tool for feedback and collaboration. Viewers can leave time-stamped comments directly on the video, which helps pinpoint exactly what part of the video they’re referring to. This is especially useful for team reviews, client feedback, or educational content.

Additionally, viewers can react with emoji reactions at specific points in the video, adding a fun and quick way to express thoughts without typing a full comment. The comment section updates in real time, and you’ll receive notifications when someone leaves feedback, making it easy to keep the conversation going. All this is available in the free version.

Free vs. Pro Versions

Loom offers both a free and a paid version, each tailored to different needs.

Free Version:

Up to 5-minute video recordings.

25 videos per user limit.

Basic editing tools like trimming.

Pro Version (Loom Business):

Unlimited recording length.

Advanced editing tools, including custom thumbnails, CTAs, and background noise reduction.

Analytics to track video engagement.

Password protection for videos and more robust privacy controls.

Desktop App vs. Chrome Extension

Loom also offers both a desktop app and a Chrome extension, each suited for different recording needs. The desktop app works independently of your browser, allowing you to record system audio, which is perfect for capturing calls, webinars, or videos with sound. It’s also better for high-quality, full-screen recordings since it isn’t limited to browser content. On the other hand, the Chrome extension is lightweight, easy to install, and great for quick recordings directly from your browser. But, it’s limited to capturing browser tab content and doesn’t support system audio recording, making it good for fast, simple tasks like recording website demos or walkthroughs -- but not much else.

The Geek Verdict

Loom is the ultimate tool for anyone who wants to ditch endless emails and internal FAQ's for clear video messages. It makes explaining a process, giving feedback, or sharing a tutorial ridiculously easy. The instant sharing link is fantastic, saving you time and headaches uploading anddownloading files. It’s perfect for remote teams, educators, or anyone who communicates online regularly. That said, if you’re looking for advanced editing or high-performance game recording, you might want to lean towards tools like Camtasia or Bandicam. But for fast, no-fuss screen recording and collaboration, Loom is the hand-down choice.