Suit alleges Ashley Madison used 1000's of fake female profiles to lure men
Posted by: Jon Ben-Mayor on 11/11/2013 07:11 AM
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A former employee of the Ashley Madison 'dating' site claims that she damaged her wrists while creating over 1000 fake female profiles - how ironic that a website that promotes cheating actually cheats subscribers!
Doriana Silva is seeking $20 million from Ashley Madison for what she calls the company's "unjust enrichment" at her expense, plus another $1 million in punitive and general damages.
According to CBCNews Canada, in her statement of claim, Silva — a Brazilian immigrant living in Toronto — says she was hired to help launch a Portuguese-language version of the site and promised a starting salary of $34,000 plus benefits.
She was soon asked to create 1,000 "fake female profiles" meant to lure men to the new Brazilian Ashley Madison site — and given only three weeks to complete the work, the document alleges.
"The purpose of these profiles is to entice paying heterosexual male members to join and spend money on the website," it reads.

"They do not belong to any genuine members of Ashley Madison — or any real human beings at all."
The allegations have not been proven in court and Ashley Madison has yet to file a statement of defense.
In her claim, Silva says she didn't question her assignment, and no one at the company suggested there was anything "unlawful or improper" about the alleged phony profiles.
In fact, she was led to believe "that doing so was some sort of a normal business practice in the industry," it says.
Creating the profiles "required an enormous amount of keyboarding" and Silva developed severe pain in her wrists and forearms, the claim says.
She alleges company brass ignored her complaints and her request for a wrist rest.
The pain soon made it impossible for Silva to do her job and she has been unable to work since 2011, the document reads, adding she "remains seriously disabled in many if not all aspects of her life."
Seems pretty stupid to us to not go buy a $10 dollar wrist brace, but what do we know?
According to CBCNews Canada, in her statement of claim, Silva — a Brazilian immigrant living in Toronto — says she was hired to help launch a Portuguese-language version of the site and promised a starting salary of $34,000 plus benefits.
She was soon asked to create 1,000 "fake female profiles" meant to lure men to the new Brazilian Ashley Madison site — and given only three weeks to complete the work, the document alleges.
"The purpose of these profiles is to entice paying heterosexual male members to join and spend money on the website," it reads.

"They do not belong to any genuine members of Ashley Madison — or any real human beings at all."
The allegations have not been proven in court and Ashley Madison has yet to file a statement of defense.
In her claim, Silva says she didn't question her assignment, and no one at the company suggested there was anything "unlawful or improper" about the alleged phony profiles.
In fact, she was led to believe "that doing so was some sort of a normal business practice in the industry," it says.
Creating the profiles "required an enormous amount of keyboarding" and Silva developed severe pain in her wrists and forearms, the claim says.
She alleges company brass ignored her complaints and her request for a wrist rest.
The pain soon made it impossible for Silva to do her job and she has been unable to work since 2011, the document reads, adding she "remains seriously disabled in many if not all aspects of her life."
Seems pretty stupid to us to not go buy a $10 dollar wrist brace, but what do we know?
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